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Beer News - Beoynd WV News

From BeerandWhiskeyBros.com


Well this just sucks.  I have it on good authority that Sam Calagione’s Brew Masters has been pulled from the air after just a handful of episodes.  It was good to see craft beer on TV while it lasted I guess.

While the show was well-received by beer geeks, the general public was lukewarm about it.  I’m sure the fact that Brew Masters was moved from Sunday to Monday to Thursday didn’t help.

But then at the end of the article there is an update that states...

[Discovery Channel] is working on completing the final episode #6 of Brew Masters.  It will be airing by early spring.  They have NOT cancelled the show.  Brew Masters was slated for an initial 6 episode run.  Once the 6 are completed, Discovery Channel & Dogfish Head will evaluate the response and future direction.

Sooooo, whats the deal? I guess we will have to just wait and see.

 

To read the full source article click HERE.

 

Discuss this Article
by tkromer
Tuesday, 11 January 2011 21:52
I like the show, and I LOVE Dogfish Head -- but to call it brewmasters, it should travel from brewer to brewer.
by jooshnookbrewery
Tuesday, 11 January 2011 21:43
Eh, it was ok, but I agree with most people that it just wasn't interesting enough to warrant more episodes than we've already seen.  Granted, great to see brewing on TV, but it's kind of a hard thing to turn into a really watchable, exciting show.  Especially for non-brewers.

And, I know it's been said, but it really is little more than an extended commercial for Dogfish Head.  (and don't get me wrong, I do love Dogfish Head, but I agreed with Brandon Wright before - they might as well have called the show "A Day in the life of Dogfish Head" instead of "Brewmasters")
by Travis
Tuesday, 11 January 2011 19:03
I think it's toast. The article that they copied into that thread is the same one that I got the info for the last part of my post. My (unoriginal) theory is that they are not going to announce it is canceled until after they air the last episode. That way folks who have watched the entire series (if anyone has) will still tune in for the last episode because if they know it is canceled they may decide "what's the point?"

It doesn't surprise me if it is canceled though. It's to simple to keep the attention of beer geeks and there isn't enough drama for the rest of the world. Sam is just to likable of a guy. They need someone who can rub folks the wrong way, the "Paul Sr." of the brewing world. That will create the drama needed for a successful reality based show. Can you imagine American Chopper lasting as long as it has if they didn't scream and yell at each other?

Another (unoriginal) thought about the show. The formula is similar to those cake shows, but with those shows, in the end you get to see a cake that looks like the Empire State Building or Elmo or whatever. The final product is visually interesting. With Brewmasters you get to see some liquid in a glass. Not so interesting.

Anyway, I hope the decision makers at the network don't completely give up on the idea of a craft beer based show. There are possibly successful ideas out there. Maybe follow a group of brewers or homebrewers as the travel the festival and competition circuit like on BBQ Pitmasters, or even Americas next top Brew Master where homebrewers compete for a job as a brewer at DFH, or Stone, or Sierra Nevada or whatever

by WVbeergeek
Tuesday, 11 January 2011 13:28
It's still up in the air, here's a post from Beeradvocate entitled Brew Masters isn't cancelled!!!

http://beeradvocate.com/forum/read/3366185

Salute Tony
by dmamiano
Tuesday, 11 January 2011 07:26
I agree it was a step in the right direction as far as getting craft beer some air time, but found the show to be quite boring.
Kinda sat there thinking, "I love beer, brewing beer and am pretty much obsessed with beer and the beer culture, why am I having trouble sitting here staying entertained by a beer show!"
by deanocamino
Tuesday, 11 January 2011 06:52
I was kind of wondering what happned to it, as I thought it was a bit uninformative that I wanted it to be, never the less it was entertaining and actually gave a bit of craft beer information to the general bud light public. I only saw the first episode, as it just clashed with sunday night football, so call me a hipocryt, football goes with drinking crafted beer. :)

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Last Updated (Thursday, 06 January 2011 22:56)